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Research

Feeding & Daily Essentials

Baby Bottles
Bibs & Feeding
Breast Pumps & Accessories
Birch Gift Card
Pacifiers

Care & Consumables

Diapers & Wipes
Bath & Body
Prenatal Vitamins

Clothing & Soft Goods

Baby Apparel
Plush & Loveys
Soft Toys & Sensory

Travel & Mobility

Strollers & Travel Systems
Car Seats
Carriers & Wraps

Sleep & Nursery

Nursery Furniture
Crib Mattresses
Bassinets & Bedside Sleepers
Pregnancy Pillows

Tech & Monitoring

Smart Baby Monitors
Wearables & Trackers

View all research →

Registry

Checklists

Getting Ready for Baby

Safe sleep setup
Nursery furniture
Car seat & travel
Feeding setup
Hospital bag

0–3 Months

Sleep environment
Diapering setup
Bath & grooming
Soothing & comfort

3–6 Months

Play & development
Sleep transition gear
Feeding workflow

6–9 Months

Starting solids
Babyproofing
Mobility & play gear

9–24 Months

Car seat check
Toddler feeding
Play & learning
Safety refresh

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Trackers

Pregnancy

Week-by-Week Pregnancy Track baby's growth and changes each week
Baby Registry Planning Plan, organize, and manage your registry
Name Shortlist Save and compare your favourite baby names

Baby's First Years

NurseNote — Feeding & Meals Log feedings, amounts, and notes
DreamLog — Sleep Tracker Track sleep patterns and nap times
BabyLog — Daily Care Diapers, naps, and daily patterns
Baby Chronicle — AI Insights Smart summaries from your daily logs
Milestones Capture and celebrate special moments
GrowthLog Height, weight, and development over time

View all trackers →

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