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Loulou Lollipop bamboo cotton muslin swaddle blanket in French Breakfast — front view on white background

Baby Muslin Swaddle in Tanboocel® Viscose from Bamboo

French Breakfast
$24.95
Sale price  $24.95 Regular price 
✓ Extra 10% off applied on checkout
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Loulou Lollipop bamboo cotton muslin swaddle blanket in French Breakfast — front view on white background
1/5

Baby Muslin Swaddle in Tanboocel® Viscose from Bamboo

Loulou Lollipop

$24.95
Sale price  $24.95 Regular price 
✓ Extra 10% off applied on checkout
PrintFrench Breakfast

Shipping

Free Delivery Nov 18 – 20

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Returns

90-day returns
Return within 90 days of delivery.
Free return shipping
Start your return from your orders page and we'll send a prepaid label.
Condition
Items must be unopened, unused and in their original packaging.
Refunds
Refunded to your original payment method within 10 business days of approval. No restocking fee.
Cancellation
You can cancel any time before your order ships.
Damaged or wrong item?
Email support@birchstore.com within 7 days of delivery and we'll make it right.
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Key Features

Certifications

  • OEKO-TEX Certified

    Certified by OEKO-TEX (Standard 100)

    OEKO-TEX STANDARD 100 certifies that every component of a textile item has been lab-tested and found free of harmful substances above set limits.

    What it checks

    • Testing of yarn, fabric, buttons, and other accessories against a list of over 1,000 regulated substances
    • Stricter chemical limits for products with more intensive skin contact, including a dedicated infant/toddler product class
    • Compliance with chemical regulations such as REACH, CPSIA, and the ECHA-SVHC candidate list
    • Annual review of substance limit values and one-year validity per certificate

    What it does not cover It tests for chemical residues only and does not certify general product safety features like choking hazards, flammability, or mechanical construction.

    This certification is held by the brand or manufacturer, not by Birch. We show it because the brand states it for this product. Summarised from the certifying body's own page.

    Read the official standard (opens in a new tab)
  • Certified B Corp

    Certified by B Lab

    Certified B Corp verifies that a company's overall social, environmental, and governance practices meet B Lab's standards, not that any individual product is safe or tested.

    What it checks

    • Assesses a company's impact across areas like climate action, human rights, and governance
    • Based on a self-assessment (B Impact tool) that is independently audited and verified by a third party
    • Follows a framework aligned with ISO 17021-1 requirements for certification bodies
    • Applies to the whole company, not to specific product lines or items

    What it does not cover This mark does not test or certify the safety, quality, or materials of any specific baby or kids product.

    This certification is held by the brand or manufacturer, not by Birch. We show it because the brand states it for this product. Summarised from the certifying body's own page.

    Read the official standard (opens in a new tab)

Specifications

Materials & Care

CURATEIQ

Smarter decisions start here.

We analyze the details that matter to parents so you don't have to.

TrustScore
92 /100

CURATEIQ

TrustScore breakdown

92 /100

We take what's most important for a product to determine the TrustScore. Here's our research:

Safe-Sleep Design Compliance 91

The swaddle is a flat, unweighted muslin wrap with no hoods, ties or cords, and the brand's own guidance tells parents to stop arms-in swaddling the moment a baby shows signs of rolling, per AAP guidance. No TOG is stated, since this is a wrap rather than a sleep bag.

Fiber Content & Origin 91

The fabric is specified as 70% rayon from bamboo and 30% cotton, naturally breathable and open-weave for temperature regulation, with the Tanboocel manufacturing process using 99% less water than conventional cotton production.

Textile Certification 95

The swaddle is covered, by the brand's account, by OEKO-TEX STANDARD 100 certificate SH025199672, which the OEKO-TEX Label Check shows as valid at product class I for baby articles and certifies the swaddle's article type in its fabric, prints and trims. The certificate is held by the maker rather than naming Loulou Lollipop's products.

Recall History 92

We queried the complete CPSC recall database (1973-2026) for this brand and found one closed 2022 recall, for children's sleepwear flammability violations — a different product category than this muslin swaddle. ASTM, CPSC and CPSIA compliance across its line. The recall is CPSC #22-165, announced in June 2022.

Certification Credibility 95

The swaddle is covered, by the brand's account, by OEKO-TEX STANDARD 100 certificate SH025199672, which the OEKO-TEX Label Check shows as valid at product class I for baby articles and lists the swaddle's article type and fabric. The certificate is held by the maker rather than naming Loulou Lollipop's products.

Chemical Finish Avoidance 95

Loulou Lollipop states that no wrinkle-resistant, easy-care, water- or stain-repellent, antimicrobial or flame-retardant finish is applied to the swaddle, and the OEKO-TEX STANDARD 100 class I certificate it names, SH025199672, is valid and screens for formaldehyde and PFAS.

Transparency & Support 91

The fiber content (70% rayon from bamboo, 30% cotton) and care instructions are published, and a concrete 3-month warranty against manufacturing defects is stated with replacement as the remedy, though it excludes wear and tear.

Hardware & Print Safety 95

The swaddle's printed fabric and trims fall under OEKO-TEX STANDARD 100 certificate SH025199672, valid at product class I and covering zippers and snaps among its accessories, and it has no snaps, zips or buttons.

A closer look

FAQs

When should I stop swaddling my baby?

Stop the arms-in swaddle the moment the baby shows signs of rolling — usually 8–16 weeks. After that, switch to a 0.5 or 1.0 TOG sleep bag with arms free. The American Academy of Pediatrics (AAP) is firm on this: stop swaddling as soon as your baby shows signs of rolling over.

Can I use a muslin swaddle as a nursing cover?

Yes. The same blanket works as a nursing cover, a stroller shade, a tummy-time mat, a lightweight summer blanket, and a burp cloth. Open-weave muslin breathes well enough that you're not creating a hot pocket while feeding.

Customer Stories

Sentiment Summary

Customers frequently describe the swaddle as extremely soft, often calling it the softest muslin they own, and say it gets softer with washing.
Many reviewers appreciate the large size and use it beyond swaddling, as a nursing cover, stroller shade, or lightweight blanket.
Reviewers often praise the prints and designs as cute and vibrant, and say they hold up well without fading after multiple washes.
A few customers mention their baby did not take well to arms-in swaddling and instead repurposed the blanket as a regular blanket or scarf.

I received the NY swaddle as part of a gift box and thought it was beautiful so I purchased the Canada and Vancouver swaddles. They are great quality, have beautiful prints and are very large so will be able to use as a swaddle and cover up for nursing. Would highly recommend these as gift items and hope you can add more cities!!
MLLL
Beautiful, lightweight, multipurpose swaddle/scarf
Swaddle scarf
These are great swaddles, they wash well and so far there is no fading in the designs.
SSS5991
I would recommend this product to everyone. It is a very good product. I bought them to all 3 of my granddaughters
Lucie
This print of the blanket is so cute however after one wash (on gentle) it started to fray and the color isn’t as vibrant as I expected upon arrival. Almost looked slightly used. So the quality was a bit disappointing for the price point.
Customer

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