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Willa Deluxe Power Recliner and Swivel Glider with Heat and Massage

Willa Deluxe Power Recliner and Swivel Glider with Heat and Massage

Performance Beach Eco-Weave
$1,599.00
Sale price  $1,599.00 Regular price 
✓ Extra 15% off up to $75 applied on checkout
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Willa Deluxe Power Recliner and Swivel Glider with Heat and Massage
1/89

Willa Deluxe Power Recliner and Swivel Glider with Heat and Massage

Namesake

$1,599.00
Sale price  $1,599.00 Regular price 
✓ Extra 15% off up to $75 applied on checkout
ColorPerformance Beach Eco-Weave

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Key Features

Certifications

  • GREENGUARD Gold

    Certified by UL Solutions

    GREENGUARD Gold certifies that a product has been tested by UL Solutions and meets strict limits on chemical (VOC) emissions into indoor air.

    What it checks

    • Lab testing of chemical emissions against limits for more than 360 VOCs plus total chemical emissions
    • Meets stricter emission limits than standard GREENGUARD, intended for sensitive settings like nurseries and schools
    • Compliance with California Section 01350 chamber testing method for VOC emissions
    • Manufacturing process review and routine re-testing to confirm ongoing compliance

    What it does not cover It measures air emissions from the product, not general product safety, physical/mechanical hazards, choking risk, or compliance with toy or baby-product safety regulations.

    This certification is held by the brand or manufacturer, not by Birch. We show it because the brand states it for this product. Summarised from the certifying body's own page.

    Read the official standard (opens in a new tab)
  • FSC Certified

    Certified by Forest Stewardship Council

    FSC certification traces wood and paper-based materials in a product back through the supply chain to forests managed under FSC's standards.

    What it checks

    • Chain of custody tracking of wood/fibre from certified forests through manufacturing
    • Forest management practices checked against FSC standards (100%, Recycled, or Mix sourcing labels)
    • Auditing of certificate holders and monitoring of forest management organizations
    • Traceability tools such as blockchain-based tracking of certified material

    What it does not cover This label addresses forest sourcing and traceability of wood/paper materials; it does not test or certify the safety, chemical content, or performance of a finished product.

    This certification is held by the brand or manufacturer, not by Birch. We show it because the brand states it for this product. Summarised from the certifying body's own page.

    Read the official standard (opens in a new tab)

Specifications

CURATEIQ

Smarter decisions start here.

We analyze the details that matter to parents so you don't have to.

TrustScore
87 /100

CURATEIQ

TrustScore breakdown

87 /100

We take what's most important for a product to determine the TrustScore. Here's our research:

Emissions & Off-Gassing 93

The chair's own page states GREENGUARD Gold certification, tested for over 10,000 chemical emissions and VOCs, and an independent retailer listing for a sibling Namesake glider carries the same GREENGUARD Gold certification in its own compliance data for the finished chair.

Upholstery Flammability & FR Chemistry 91

The chair's foam meets CA TB117-2013 flammability requirements and is CertiPUR-US certified, made without PBDE or Tris flame retardants, heavy metals, formaldehyde, CFCs, and phthalates — naming both the standard and the specific chemicals excluded.

Glide & Recline Mechanism Guarding 76

The chair's page describes the swivel, glide and power-recline motions and an attached remote, but nothing anywhere describes pinch-point guarding around the recline mechanism or whether it can be locked out of motion while occupied.

Powered Function Electrical Safety 75

The chair names a power recliner, heated seat, air pressure massage and a USB-A charging port with a device-size caution, but no UL/ETL listing number, thermal cut-out, or duty cycle for the heat and massage functions is published anywhere.

Recall History 95

We queried the complete CPSC recall registry (10,002 records, 1973-2026) for this brand and found no recall filed against it in any role, at any date. A control search confirms the registry actively covers cribs, strollers and related nursery categories, so the clean result is meaningful.

Upholstery Textile Chemistry 84

The cover is an eco-performance fabric with recycled REPREVE yarn content and a water-repellent, stain-resistant finish, but the repellent chemistry itself is not disclosed and no PFAS-free statement or test result accompanies it.

Certification Credibility 93

An independent retailer listing for a Namesake glider carries the GREENGUARD Gold and CertiPUR-US certifications in its own product data, and this chair's own page names the same GREENGUARD Gold, CertiPUR-US and FSC certifications for the finished recliner, but without a certificate number.

Transparency & Support 88

The warranty is concrete: one year, repair or replace at no cost for defects, with named exclusions, and a spare-parts ordering route is published. The cover fabric composition and the fire barrier construction are not itemized alongside the warranty terms.

Material Disclosure Depth 84

The foam is named and CertiPUR-US certified and the wood frame is named as FSC-certified, but the cover fabric fiber content, any fire barrier layer, and adhesives used in construction are not itemized for this chair.

Customer Stories

Sentiment Summary

Customers who like the chair describe the heat and massage as relaxing after a long day, and some say the look and material feel comfortable and well made.
Some reviewers say the massage feature is weak and noisy, and describe the heat setting as too hot with no way to adjust it.
One reviewer mentions feeling the springs or coils through the seat cushion.
Some customers question whether the extra cost for the heat and massage upgrade is worth it given the underwhelming massage performance.

My mother-in-law gifted us this chair off of our baby registry, and it was such a gift to start enjoying it even during my pregnancy. The heat and massage are the best feeling after a long day, and even my husband uses it to help with his back pain! We can’t wait to cuddle and feed our little baby in it after she’s born!
Kaiser B.
I love the look of the chair and the material—it’s comfortable and very well made. What I wish were better is the massage feature. During the Black Friday sale, they offered 20% off $2,000, so after also purchasing a crib and mattress, the chair came out to around $1,200. Because of that, the extra $200 for the massage and heat upgrade wasn’t enough of a reason for me to return it. Still, the upgrade isn’t worth the full $600 price difference. The “massage” feels like weak air being pushed against your back, and the heat gets so hot that it becomes uncomfortable. I really wish the massage and heat functions worked better, especially considering how much more they normally cost. I also tried the Willa Plus in store, and it’s absolutely worth saving the extra $600 and choosing that model instead.
Lidia
Purchased the Willa with heat and massage. Were I to do it over, I would save the money on both features. The massage function doesn’t do much and is loud, so irritates my baby when it’s on. The heat is extremely hot and not adjustable at all. I weigh 125lbs and can feel all of the springs or coils in the seat. It’s a white fabric and arrived with dark scuff marks in several areas. Rocking feature does help my baby get to sleep, but it doesn’t work in recline. Not what I expected for a piece of furniture in this price range. This will likely be our first and only purchase from this brand.
Samuel T.

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